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This press release appeared in major dailies Kingdom-wide.

AWALNET

The strongest and biggest Internet company  in the Kingdom

Al-Riyadh, May 2002--From the merging of the three Internet companies—Awalnet, Al-Alamiyah Internet & Naseej Network—comes the largest internet service provider in the Kingdom.  Now simply called Awalnet, it becomes the premiere Arabian company for internet services and connections. The new name perfectly reflects the regional thrust of the company's goals.

 

Awalnet was chosen as the new brand name of the company because of the strong market positioning that it has already acquired over the years.  It perfectly fits the new company's vision: to be the leader in the highly competitive internet industry.

 

The new company has currently the most number of internet connections at King Abdul-Aziz City which double the connection capacity of the nearest competitor. It is equipped with the latest state-of-the-art hardware and software system. This ensures the easiest and fastest internet access for its thousands of subscribers.  By far, Awalnet is the most sophisticated and advanced internet service provider in the Kingdom.

 

Mr. Turki Al-Toaimi, Marketing Manager, said that the choice of name for the company is the result of an extensive research among local and international names.  Also put into consideration in the new brand positioning is the effect of the growing loyalty of individual subscribers and corporate clients who put a premium in quality service.

 

"We are committed to be the best because our name says it's so, Awalnet." Al-Toaimi added. "Plus we bring in qualified manpower to complete the equation to much-needed business solutions. Awalnet is the answer."

 

To improve services, Awalnet shifts on a higher gear with its huge marketing campaign directed to current and prospective subscribers and corporate clients.  With special offerings on subscription rates for all internet products and services, the campaign aims to strengthen the relationship between Awalnet and its market.

 

Awalnet belongs to Al-Faisaliah Group, Al-Alamiyah Internet is from Al-Alamiyah Company and Naseej Network is from Arabian Advanced Systems. The merging into a single internet company resulted from the need to offer a more and comprehensive and competitive internet service with fast browsing capability for a reasonable price.

 

For more information, please call 4600111 or fax 4601110.  You can also email at toaimi@naseej.com.sa.